BTREES is a Communication Agency specializing in cross-media communication strategies, Content Management, SEO, and Advertising. Founded in Biella in 2015, it was one of the first start-ups to be accelerated by Sellalab, the innovation hub of Banca Sella Group.
At the end of 2021, an additional operational office was opened in Reggio Emilia.
Today, the agency comprises 30 professionals and has developed projects with numerous brands, including Emilgroup, Zegna Baruffa Lane Borgosesia, Banca Sella, Gruppo Fini, Le Conserve della Nonna, Fabrick, Phyd-Adecco Group, Fintech District, and many others.
These projects and collaborations have enabled BTREES to successfully double its revenue over the past three years, surpassing 2 million euros in 2022, with further growth prospects in 2023.
The year 2022 marks a turning point for BTREES as it aims to become increasingly a consulting firm, particularly in the field of digital communication. This shift in approach is intended to better meet the demands of the market, emphasizing strong expertise, daily service, and a strong focus on growth and results.
In 2022, BTREES explored many aspects of the “trend of the year,” such as the metaverse, and will continue to offer its clients the best strategies to navigate the continuous and significant changes that characterize the digital market. Staying up-to-date and ready to propose the best solutions remains the company’s primary focus for future development.
In the future, BTREES aims to increase its market share by creating new synergies with companies operating in the communication sector, with the goal of expanding its offerings and positioning itself as an increasingly strategic partner for achieving business objectives. The consulting approach will be central to the value offered, with great attention to sustainability issues. Indeed, certifications for Benefit Corporation, B Corp, and gender equality are already in the works.
